New Global Solution Integration to Help Mid-Market and Enterprise Companies Deliver Outstanding Customer Experience

Using Sage ERP X3 with Sage CRM provides customercentric view across entire business

IRVINE, Calif. (February 12, 2015) – Sage North America, a leading provider of business management software and services to small and medium-sized businesses, today announced integration between Sage CRM and Sage ERP X3. This integration provides mid-market and enterprise businesses with a single, customercentric view across the organization, offering greater business insights and more opportunities for growth.

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“Connecting Sage ERP X3 and Sage CRM provides companies with greater visibility into their business,” said Doug LaBahn, senior vice president of product management and marketing at Sage. “It enables their accounting, operations, sales, marketing and customer service teams to have a single consistent view into their customer relationships so they can deliver a great customer experience.”

The benefits of an integrated system provide a company with more opportunity for growth. Aberdeen Group’s 2014 Business Management and ERP Benchmark Survey found that best-in-class (top 20% of respondents based on performance) organizations are 79% more likely to have integrated ERP and CRM systems.

Integration streamlines processes and eliminates the need for duplicate entry with synchronized data. Sales teams can create accurate quotes quickly, better forecast customer demand and place new orders with speed and confidence, while marketing automation, social media monitoring, and campaign measurement and analysis ensure a strong flow of leads to the sales team.

Using Sage CRM with Sage ERP X3 also provides businesses with the tools they need to better service their customers. Employees can view real-time order status, past service call notes and credit status so they are well-informed of a customer’s history whenever they interact with them. Businesses can also offer a self-service web portal to provide customers with quicker access to the information that they need such as viewing their account profile, order history and available inventory.

For more information, or to see a Sage CRM demo with Sage ERP, please call 866-530-7243.

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About The Sage Group, plc

We provide small and medium sized organisations, and mid-market companies with a range of easy-to-use, secure and efficient business management software and services - from accounting, HR and payroll, to payments, enterprise resource planning and customer relationship management. Our customers receive continuous advice and support through our global network of local experts to help them solve their business problems, giving them the confidence to achieve their business ambitions. Formed in 1981, Sage was floated on the London Stock Exchange in 1989 and entered the FTSE 100 in 1999. Sage has millions of customers and circa 13,000 employees in 23 countries covering the UK & Ireland, mainland Europe, North America, South Africa, Australia, Asia and Brazil. For further information please visit www.sage.com.

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Natalia Mikha
Sage North America
949-864-7093
Natalia.Fuscoe@Sage.com

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